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Why Join the California Wine Club?



For a real wine lover there is probably nothing more enjoyable than trying a new vintage or brand and finding it so completely satisfying. But if there's one problem with trying a new vintage or brand it must be the time and effort that goes into shopping around all your options. One of the great benefits of a wine club is that you don't need to do the painstaking research about each bottle or vintage before you purchase it. This is a great option for those who are just starting out in their love affair with wines and may not know how to get started with selection or what makes a good vintage and so on.

As much as someone may love wine, there just aren't enough hours in the day to invest in researching the many choices that are out there. And this is where the California Wine Club comes into play; they are one of the oldest and most respected and trusted wine clubs in the U.S. today. But what sets the California Wine Club apart from other wine of the month clubs and why would anyone choose to join such a club rather than make individual selections on their own?

Those Behind the California Wine Club

First, keep in mind that the California Wine Club was started by married Bruce and Pam Boring, both wine lovers themselves. This is unlike some wine clubs that are started by those who just want to make a profit off of other's love of wine and don't care much or don't know much about wine itself. These two personally hand select and deliver the wines to their members every single month. When you know that your selections are being made by fellow wine lovers, you begin to appreciate how the California Wine Club is different from many other such clubs.

Also, note that the Borings do not choose their wines from mass producers or bulk manufacturers. Unlike some clubs that choose wines based on availability and price alone, the California Wine Club will look at smaller vineyards with vintages that are not available at most stores and liquor shops. However, these are not lower quality wines as most are award winners and can compete with all of the more well known vineyards by quality alone.

Giving Gifts From the California Wine Club

Of course a monthly membership is not the only benefit of the California Wine Club. If you're in the market for a gift of wine you can consult with their experts for personal recommendations just for you. You can even enter their Corporate Rewards Program, where you earn points for each gift of wine you order and then receive discounts and other perks after so many purchases or points.

Nationally Recognized

The California Wine Club has even received national recognition for their dedication to wine and the attention they give to finding perfect and unique selection. Bon Appetit Magazine stated that they are a unique source of virtually impossible to find and limited production wines, and praised them for their selections.

If you're looking for a wine club because you've just discovered how wonderful the beverage is or you want to be surprised and delighted with your monthly selections, then you certainly can't go wrong with the California Wine Club.

Dean & DeLuca Wine


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